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There's lingerie, and then there's Agent Provocateur. Set up way back in 1994 when the owners were tired of drab and trashy women's undergarments, the brand now has international stores and concessions and a reputation for providing the most fashion-forward and decadent lingerie money can buy. The Broadwick Street original, staffed by gorgeous helpers in flirtatious pink outfits, is a mecca of tulle, lace and silk, and stocks a mesmerisingly opulent collection of fine luxury lingerie.
With a range of collections including swimwear and bridal, to accompany the myriad of basques, bras, hosiery and fine knickers, it's a pricey shopping experience but an unforgettable one at that. That every item is exquisitely gift wrapped makes the salacious experience wonderfully luxurious. Guaranteed to make girls feel fabulous and glamorously sexy - release your inner sex kittens and pin-up girls!
Opening Hours - Mon-Wed, Fri-Sat - 1100 to 1900, Thurs 1100 to 2000, Sun 1200 to 1700.
Nearest Tube - Oxford Circus
Agent Provocateur, 6 Broadwick Street, Soho, W1F 8HLView Larger Map